“Barneys New York, the luxury specialty retailer, opens GAGA’S WORKSHOP and unveils its holiday windows. In honor of this special project, Barneys New York is proud to donate 25% of sales from all items featured in GAGA’S WORKSHOP to the Born This Way Foundation, recently founded and announced by Lady Gaga and her mother.

The Born This Way Foundation will focus on youth empowerment and equality by addressing issues like self-confidence, well-being, anti-bullying, mentoring and career development and will utilize digital mobilization as one of the means to create positive change.”

The Madison Avenue window of Barney’s is hosting an interactive installation featuring a live Twitter stream as part of the store’s Lady Gaga Holiday Workshop. “Constellation Gaga” as it’s called was conceived by integrated creative studio The Science Project. It enables shoppers to tweet their Holiday wishes.

The results appear projected on a Prysm crystal laser display panel, alongside a new Lady Gaga video, directed by Tim Richardson, posted by The Mill, with creative direction by Nicola Formichetti.

httpv://www.youtube.com/watch?v=tamZWFxvjlo